This privacy policy for the website rothenburg-pr.de is current and valid as of May 2018. Changes to this privacy policy may be necessary due to the ongoing development of our website and services or due to changes in legal or regulatory requirements and are explicitly reserved.

1. Name and Contact Information of the Data Controller and the Data Protection Officer

This privacy notice applies to data processing by:
Rothenburg & Partner
Medienservice GmbH
Friesenweg 5e
22763 Hamburg
Phone: +49 40 / 889 10 80
Fax: +49 40 / 889 10 82

The data protection officer of Rothenburg & Partner Medienservice GmbH can be reached at the above address or at ko*****@***********pr.de.

2. Collection and Storage of Personal Data, and the Nature and Purpose of Its Use

a) When you visit our website rothenburg-pr.de, your browser automatically sends information to our website’s server. This information is temporarily stored in a so-called log file. The following information is collected automatically and stored until it is deleted automatically:

• IP address of the requesting computer,
• Date and time of access,
• Name and URL of the retrieved file,
• Website from which access is made (referrer URL),
• Browser used and, if applicable, the operating system of your computer as well as the name of your access provider.

The data is processed by us for the following purposes:

• Ensuring a smooth connection to the website,
• Ensuring a comfortable use of our website,
• Evaluating system security and stability, and
• Other administrative purposes.

Data processing is based on our legitimate interest in processing the data for the stated purposes, as per Art. 6 para. 1 sentence 1 lit. f GDPR. Our legitimate interest is derived from the purposes listed above. Under no circumstances do we use the collected data to draw conclusions about your identity. Additionally, when visiting our website, we use cookies and analytics services. Further details can be found in sections 4 and 5 of this privacy policy.

b) Subscription to Our Newsletter/Distribution List etc.
If you have explicitly consented in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, we will use your email address to send you our newsletter or press information regularly. Providing an email address is sufficient for this. You can unsubscribe at any time. You can send your unsubscribe request at any time to da*********@***********pr.de by e-mail.

c) Using Our Contact Form
We offer you the option to contact us via a form provided on the website. A valid email address is required so that we know who sent the request and can respond accordingly. Other details may be provided voluntarily. Data processing for the purpose of contacting us is done based on your voluntarily given consent, as per Art. 6 para. 1 sentence 1 lit. a GDPR. The personal data collected through the use of the contact form will be deleted once your inquiry has been resolved and no further questions are expected.

We only pass on your personal data to third parties if:

• You have given your explicit consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR,
• there is a legal obligation to disclose under Art. 6 para. 1 sentence 1 lit. c GDPR, or
• disclosure is necessary for the performance of a contract with you in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR.

3. Cookies

We use cookies on our website. These are small files automatically created by your browser and stored on your device (laptop, tablet, smartphone, etc.) when you visit our site. Cookies do not cause any damage to your device.

Cookies are used to optimize your experience on our website. For example, we use session cookies to recognize that you have already visited certain pages of our website. These are automatically deleted after you leave our website. We also use temporary cookies to optimize user-friendliness, which are stored on your device for a specific period of time. When you visit our site again, it will be automatically recognized that you have been here before and which entries and settings you made, so you do not have to re-enter them.

We also use cookies to statistically analyze the use of our website and to evaluate it for optimization purposes (see section 5). These cookies allow us to recognize when you visit our site again. All cookies are automatically deleted after they have fulfilled their purpose and after a defined period.

The data processed through cookies is required for the aforementioned purposes to protect our legitimate interests and those of third parties, as per Art. 6 para. 1 sentence 1 lit. f GDPR.

Most browsers accept cookies automatically. However, you can configure your browser to prevent cookies from being stored on your computer or to always receive a notice before a new cookie is created. Please note that deactivating cookies may prevent you from using all the features of our website.

For more information, including the options to deactivate usage-based online advertising, please refer to the privacy notices of our marketing partner, TripleDoubleU: www.netpoint-media.de/technik/datenschutz.

4. Analytics Tools

The tracking measures listed below are carried out based on Art. 6 para. 1 sentence 1 lit. f GDPR.

With the tracking measures used, we want to ensure a needs-based design and the continuous optimization of our website.

Additionally, tracking measures are used to statistically capture the use of our website and evaluate it for optimization purposes.

These interests are deemed legitimate under the aforementioned provision.

The specific tracking measures used, and the categories of data processed for each, can be found in the following descriptions.

5. Google Analytics

To ensure the appropriate design and continuous optimization of our website, we use Google Analytics, a web analytics service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). Google uses cookies, small text files that are stored on your device and enable analysis of your use of our website. The information generated by the cookie about your use of the website, such as browser type/version, operating system, referrer URL (the page previously visited), hostname of the accessing computer (IP address), and time of server request, is usually transmitted to a Google server in the USA and stored there. If IP anonymization is activated on the website, your IP address will be shortened by Google within EU member states or other contracting states of the EEA before transmission. Only in rare cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google will use this information to evaluate your use of our website, compile reports on website activity, and provide other services related to website and internet use. Pseudonymized usage profiles can be created from the processed data. The IP address transmitted via Google Analytics will not be merged with other Google data.

We use Google Analytics only with IP anonymization activated, meaning your IP address will only be processed in shortened form. This prevents identification of individuals.

Google Analytics helps us analyze website usage, improve individual functions and offerings and continuously enhance the user experience. This is also our legitimate interest in processing the data through Google. The processing is based on Art. 6 para. 1 sentence 1 lit. f GDPR.

You can prevent the installation of cookies by adjusting your browser settings. However, please note that this may prevent you from using all the features of this website.

Additionally, you can prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by installing a browser add-on: https://tools.google.com/dlpage/gaoptout?hl=en.

For cases where personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield Framework and is certified. This means Google is committed to adhering to European data protection standards and regulations. More information can be found here: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.

For more information on data usage by Google, opt-out options, and privacy, please refer to Google’s privacy pages:

Terms of Service:

http://www.google.com/analytics/terms/de.html

Privacy Overview:

http://www.google.com/intl/de/analytics/learn/privacy.html

Privacy Policy: Google Privacy Policy

http://www.google.de/intl/de/policies/privacy

Data use by Google when you use our partners’ websites or apps: https://www.google.com/intl/de/policies/privacy/partners

Data use for advertising purposes:

http://www.google.com/policies/technologies/ads

Settings for personalized advertising by Google:

https://myadcenter.google.de/home?sasb=true&ref=ad-settings

Google Analytics Help:

https://support.google.com/analytics/answer/6004245?hl=de

6. Rights of Data Subjects

You have the right to:

• request information about your personal data processed by us in accordance with Article 15 of the GDPR. In particular, you may request information regarding the purposes of processing, the categories of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned retention period, the existence of rights to rectification, erasure, restriction of processing, or objection, the right to lodge a complaint, the source of your data (if it was not collected by us), as well as the existence of automated decision-making, including profiling, and, if applicable, meaningful information about its details.
• request the immediate correction of inaccurate or incomplete personal data stored by us in accordance with Article 16 of the GDPR.
• request the deletion of your personal data stored by us in accordance with Article 17 of the GDPR, unless processing is required for exercising the right to freedom of expression and information, compliance with a legal obligation, reasons of public interest, or the establishment, exercise, or defense of legal claims.
• request the restriction of the processing of your personal data in accordance with Article 18 of the GDPR, if you contest the accuracy of the data, the processing is unlawful, but you oppose deletion, we no longer need the data, but you require it for the establishment, exercise, or defense of legal claims, or you have objected to processing pursuant to Article 21 of the GDPR.
• receive your personal data that you have provided to us in a structured, commonly used, and machine-readable format or request the transfer to another controller in accordance with Article 20 of the GDPR.
• withdraw your consent at any time in accordance with Article 7(3) of the GDPR. This means that we will no longer be allowed to continue processing your data based on that consent in the future.
• lodge a complaint with a supervisory authority in accordance with Article 77 of the GDPR. As a general rule, you may contact the supervisory authority at your place of residence, workplace, or our company headquarters.

7. Right to Object

If your personal data is processed based on legitimate interests pursuant to Article 6(1)(f) of the GDPR, you have the right to object to the processing of your personal data in accordance with Article 21 of the GDPR, provided that there are reasons arising from your particular situation or the objection is directed against direct marketing. In the latter case, you have a general right to object, which we will implement without requiring a specific reason.

If you wish to exercise your right of withdrawal or objection, simply send an email to ko*****@***********pr.de.